About Us


Four Decades of serving you and incredible experiences…a wonderful tale to cherish!

From humble beginnings to an empowering retail giant…our success story is because of our wonderful customers. Your enriching support and encouragement keep us empowered!

Every great journey begins with a single step and a pioneer to lead!

In 1971, our wonderful founder Sri Chandana Mohan Rao started ‘Sri Ramachandra Cutpiece Clothes Shop’ with a goal to provide traditional and trendy fashion wear, household products and jewellery at affordable prices to the people of Andhra.

Read More

Our collections

Wedding Collections

Casual Wear

Pattu Sarees


Men’s Brands

Kids Collections

Men’s Ethnic

Our Stores